The mobile application Louis Vuitton Pass has taken on a modern look, while maintaining its existing functionalities.

Always at the cutting edge of innovation, Louis Vuitton Pass is a mobile app that takes the user even further into the heart of the Maison’s world. By scanning any campaign visual, the Louis Vuitton Pass gives access to product information and enriched content: from making-of and behind-the-scenes content, to the discovery and purchase of featured products and the exclusive world of the new campaign.

Louis Vuitton Pass is available in the App Store and Google Play for tablets and smartphones. To learn more about the app and download, click here to go to the dedicated page on and follow the below steps:

1. Download the LV Pass app
2. Scan all images featuring the logo. Available on advertising campaigns, LV The Book Magazine, and store windows.
3. Discover product info and exclusive content.

Tags: Ad Campaign, Louis Vuitton Pass app