The “Series 1” Louis Vuitton campaign is a mirrored projection of all images to come in an unprecedented, boundless form of expression with Juergen Teller taking things further in this third opus.

Annie Leibovitz, Juergen Teller and Bruce Weber produced three photographic stories on the same day, at the same time, in very different venues. They are photographers, artists, undoubtedly commentators on modern times, each given this vast arena by Nicolas Ghesquière to interpret not only his fashion collection but also his idea of fashion...

Who better to express a sharp vision on fashion than Juergen Teller and his distinctive, raw and overexposed visual approach? Freja Beha was captured in the Scandinavian pavilion of Venice’s Giardini della Biennale, for this highly personal fashion film.

Tags: Ad Campaign, Ready to Wear, Collaboration, Video