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MEN’S SPRING-SUMMER 2020 PRE-COLLECTION: THE CAMPAIGN

Directed by UMMMI, Virgil Abloh’s latest campaign for Louis Vuitton focuses on the collective energy of today’s youth as it is currently lived.

“The thing I like most about being an actor is being who you want at that moment.” - Mattia Piano Del Balzo 

A group of young actors who bonded while working together on a recent film embody the spirit of the Louis Vuitton Men’s Pre-Collection for Spring-Summer 2020.

Discover the campaign

Menswear Virgil Abloh Campaign