Louis Vuitton presented the Men's Pre-Fall 2024 Collection by Pharrell Williams on Thursday, November 30th in Hong Kong.
Capturing the essence of nautical style codes, tailored sailor's uniforms and graphic motifs created in homage to the tropical floral shirt reinvent the seafarer's wardrobe. In a play of quintessential surf-inspired details and maritime imagery, adaptable bags and accessories exude the spirit of the sea through emblematic silhouettes.
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Staged under the stellar night sky at the waterfront Avenue of Stars, the scenography of Creative Director Pharrell Williams' new collection evokes the Maison's transcendent spirit of travel, transposing the shores of Hawaii to Hong Kong.